Locumwork Ltd. approached us looking for a complete solution. They wanted a website, rebranding and an advertising campaign. At irenses we like a challenge so we set about working together to get the solution they wanted.

The first step was in creating a brand that was clear, concise and undeniably a medical brand. We leveraged the strength of their domain name Locums.ie and set about building the brand around that name.

Following the rebrand a website was made that communicated what they do. Locums.ie couldn’t merely spout rhetoric, it had visually sell their service. High quality images were used to illustrate the service they provide.

The final part of the puzzle was the advertising campaign. A clever series of posters were designed to stimulate conversation amongst the doctors of Ireland. The campaign was well received as we sought to inject a little humour into what is undeniably a serious business.